About the Jockey Brand
Jockey
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Did you know the Jockey clothing company is a third-generation, family-owned business based in Kenosha, Wisconsin? In fact, this well-known brand has been making apparel for more than 130 years. Founded in 1876 by Samuel T. Cooper in St. Joseph, Michigan, the original company (then called Coopers Inc.) started out making wool socks for lumberjacks, eventually expanding their product selection to include underwear. When Coopers introduced “Jockey” briefs in 1934, the company became the first in the world to offer men’s briefs and, within three months, they sold thirty thousand pairs. Soon after, Coopers was rebranded as Jockey. Today, Jockey underwear, boxers, briefs, socks and casual apparel are still among the most comfortable and well-made on the market.